To’ak, the most luxurious and expensive chocolate in the world, is committed to redefining how people eat and appreciate chocolate, and the art of creating it. I have a story idea that I hope you’ll be interested in pursuing about a once in a lifetime cultural adventure that To’ak is now offering to art lovers all around the world.
Exclusive To’ak Chocolate & Art Toursare now available in partnership with Ecuador’s famed Fundación a Guayasamín, where the art and life of the late famed artist Oswaldo Guayasamín will be celebrated alongside a tasting tour through some of To’ak’s most rare and dynamic varieties.
The two-part Ecuadorian experience takes guests on a journey through 5,000 years of history and culture — Starting in the long-time home of Guayasamin’s, guests will tour through his priceless art collection and private quarters. The artist’s stunning wine cellar then acts as the setting for an intimate tasting session, where an experienced chocolate expert will showcase an elaborate collection of artfully crafted To’ak chocolate varieties complete with insider production secrets and historic background on the raw cacao (dating back 5,300 years) that is used as the building block of To’ak’s world-renowned creations.
If you are interested in sharing this luxury food, travel, and art experience with your audience, please let me know. I’ve included a detailed press release below, and can also connect you with a member of the To’ak team for a skype tasting of To’ak and to give you some additional insight into this new venture and partnership with Fundación a Guayasamín.
Many thanks for your consideration – Looking forward to your feedback!
TO’AK ANNOUNCES EXCLUSIVE CHOCOLATE & ART TOURS IN ECUADOR
The world’s most expensive chocolate pairs with the art of Oswaldo Guayasamin
CHICAGO, Ill. — To’ak, known for producing the most luxurious and expensive chocolate in the world, has recently announced a new artistic and cultural opportunity in partnership with Ecuador’s notable Fundación Guayasamín of famed late artist Oswaldo Guayasamín. Guests are invited to experience an exclusive journey through Ecuador’s 5,000 years of culture and history, and to awaken the senses with the finest art and chocolate that the world has to offer.
To’ak, born and based in Ecuador, produces its limited editions of single-origin chocolate using the oldest and rarest variety of cacao on earth. Pioneering a new way for people to experience chocolate, a tasting of To’ak chocolate is an artistic experience in itself. The art and life of Oswaldo Guayasamín, one of Ecuador and Latin America’s most cherished artists, will be joined together with To’ak, offering Guayasamín’s former home as the venue for this unique experience.
“Guests have the rare chance to connect with centuries worth of art and culture on these fascinating tours,” said Carl Schweizer, co-founder of To’ak. “Not only that, but they also get to taste chocolate made from a cacao variety dating back more than 5,300 years to the birth place of cacao. This is a singular experience that combines the passion for art that Guayasamín had throughout his career and that we continue to believe in today.”
During the first part of the tour, guests are welcomed into the former home of Guayasamín through an exclusive private entrance not accessible to the public. The private 2-hour tour begins with a walk through of the residence where a guide will share Guayasamín’s passion for art and culture and will showcase the most significant pieces of his private art collection. A visit to Guayasamín’s private chambers, including his bedroom and personal workshop, will follow.
The second portion of the tour retreats down to Guayasamín’s wine cellar, where he was said to entertain notable guests and close friends throughout the years. Around an intimate round table, guests will receive a tasting plate in front of them containing raw cacao beans, samples of at least four limited editions of To’ak chocolate, and a pour of one’s chosen liquor for pairing (tea and non alcoholic beverages available upon prior request). The To’ak team will lead guests through the comprehensive tasting and pairing, focusing on Ecuador’s famous Nacional cacao variety. Similar to a wine tasting, a To’ak representative will explore how cacao genetics, terroir, fermentation methods, barrel-aging, and other production decisions influence the flavor profile of the world’s most elaborate chocolate. Tea and other non-alcoholic refreshments are also available during the tasting.
Additional pieces of this singular tour experience include exclusive pricing on To’ak products purchased during the tour, and access to other areas of the Capilla del Hombre and Fundacion Guayasamín. The To’ak Art and Chocolate Tour is available for $125 per person, and reservations are accepted in group sizes ranging from 2-8 guests. Tour times are available Tuesday through Saturday between 10 a.m. and 3 p.m., or by special appointment. 48-hour advanced notice is required, and transportation is not included. For booking inquiries, please visit www.toakchocolate.com. Tours can also be booked via specialty travel agencies in Ecuador.
To’ak’s cacao beans are sourced from the last relics of history’s most cherished heirloom cacao variety, called Nacional, from Ecuador.Each bar of single-origin dark chocolate is packaged in a handcrafted Spanish Elm wood box with the individual bar number engraved on the back. The bar is accompanied by special tasting utensils and a 116-page booklet. To’ak (pronounced toe Ahk) is derived from a fusion of ancient Ecuadorian dialects, meaning “earth” and “tree,” which together represent the true source of all chocolate.
A native of Chicago, To’ak co-founder Jerry Toth relocated to Ecuador in 2006, where he started a nonprofit rainforest conservation in the famed cacao-growing province of Manabí. His work reforesting land in Manabí quickly converted into a passion for organic cacao farming. Jerry later joined forces with Carl Schweizer, an Austrian expatriate and long-time transplant to Ecuador, and together they created To’ak Chocolate. Their mission is to change the way the world experiences dark chocolate, elevating it’s making and tasting onto the level of vintage wine and aged whiskey. To’ak chocolate is Organic and Fair Trade certified.
Follow WebBandStand for everything that is cool that matters.