Etihad Airways and British designer Julien Macdonald OBE have officially launched a promotional fashion film on the opening night of New York Fashion Week.
Featuring over 17 couture outfits by the celebrated designer, the short inflight film draws parallels between the production of a high-end fashion show and the preparation that goes into ensuring a safe and comfortable flight.
As well as members of Etihad cabin crew, the film also features unique integrations with global brands such as IWC Schaffhausen and BMW.
Etihad will be the global airline partner of London Fashion Week later this month.
Click here to watch the video.